GetYardstick Testing and Training Experts 2013-05-10T13:33:51-06:00 tag:getyardstick.com,2011:1 Copyright (c) 2011, GetYardstick Light a Bridge, Lead the Way tag:getyardstick.com,2013-05-10:/archives/20130510085200 2013-05-10T13:33:51-06:00 2013-05-10T08:00:00-06:00 Yardstick Software What is also uniquely Edmonton is that, to succeed here, you must weave yourself, your business or your project into the fabric of the city. Instead of building a launching pad on top of things and hoping for that one perfect lift off, we have strengthened ourselves and our community, by working together.

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Today Yardstick employs 35 amazing people. Five years ago, it was 5. Our growth is nothing special in a city where fantastic growth seems to be the norm; but we are still proud of it. Over five years, our approach has been one of steady reinvestment, adding knowledge through people, in this knowledge economy business.

That is the Edmonton way. Deliberately and consistently, we’ve hit singles and doubles, instead of swinging for the fence on every pitch.

What is also uniquely Edmonton is that, to succeed here, you must weave yourself, your business or your project into the fabric of the city. Instead of building a launching pad on top of things and hoping for that one perfect lift off, we have strengthened ourselves and our community, by working together.

Make Something Edmonton, an initiative that I co-chair on behalf of Mayor Stephen Mandel and City Council, is starting to really capture the essence of this place. By highlighting the successful builders and makers from our past, and inspiring others to start something of their own, we have seen in action what we all already know about ourselves. We have learned this much: by sharing our success while it’s happening, we help others, and assuredly help ourselves all over again.

Examples of this are blossoming on the Make Something Edmonton website daily in the form of more than 170 projects. They are new businesses, grand new community initiatives, or simple and small gestures of community building.

One of those projects, the Light the Bridge campaign, is a 100 percent citizen led initiative to celebrate the 100th anniversary of the High Level Bridge. When completed, it will brighten up the iconic structure with more than 60,000 energy efficient LED lights… carefully computerized to give Edmontonians an endless number of dazzling coloured and choreographed displays through the year.

Citizen-led. Three million dollars to be raised, and there is zero doubt in my mind it will be done. Because this is a place where people get things done.

So, to honour the people who have helped Yardstick grow, and to honour the community that has given us so much support as we have grown, Yardstick will be buying a light for each one of our 35 employees. As a thank you to them and our great city.

If you are a business owner, and have found success because of this community, I challenge you to do the same.

Chris LaBossiere

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We're Hiring a Executive Assistant - FILLED tag:getyardstick.com,2013-03-22:/archives/20130322131854 2013-04-26T11:10:25-06:00 2013-03-22T13:20:00-06:00 Yardstick Software The Executive Assistant provides senior level administrative management support to Yardstick’s two Co-founders, and the President, ensuring the smooth and timely execution of tasks and projects associated with the high level operations of the business. The successful candidate will be required to function at a senior level in all aspects, often assuming a leadership role in order to facilitate successful completion of tasks and projects.

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Yardstick Software is a full-service solution provider for organizations delivering online testing and training. We work with Associations, Licensure and Regulatory organizations, Government, and Educators to set the standards of their separate industries through licensing and certification, training, and testing. Based in Edmonton, Alberta, Canada, we have over 300 clients from around the World and can help any sized organizations with our easy to deploy, fully managed solution.

We are a dynamic, fast-growth company that values great personalities and strong skill sets. If you are interested in working with us, please review the opportunity below and contact us to see how you can become part of our team.

Location: Edmonton, Alberta
Position: Executive Assistant
Classification: Full-time – Temporary (3 months)
Hours: 8:30 AM – 5:00 PM (5 days/week)
Date: May 1, 2013 (to be confirmed)

The Executive Assistant provides senior level administrative management support to Yardstick’s two Co-founders, and the President, ensuring the smooth and timely execution of tasks and projects associated with the high level operations of the business. The successful candidate will be required to function at a senior level in all aspects, often assuming a leadership role in order to facilitate successful completion of tasks and projects.

PRIMARY RESPONSIBILITIES

  • Assists with all internal and external correspondence on behalf of the Senior Executive, including drafting, editing, and producing letters and memos, emails, speaking notes, and other correspondence material.
  • Manages the daily schedule/calendar of the Senior Executive, including taking initiative to ensure that all calendar items are met and agendas are prepared for.
  • Functions as the eyes and ears of the Senior Executive in day-to-day operations and high-level strategic planning, taking initiative to execute actions that will ensure the success of the business.
  • Guides workflow direction and proactively implements solutions.
  • Identifies, improves and implements administrative processes relative to the management of business operations, effecting improvements to heighten efficiency, productivity, and cost savings, when possible.
  • Works with Yardstick Executive Team to proactively address issues management as it relates to the successful operations of the business.
  • Manages travel arrangements for the Senior Executive, such as air travel, hotels, transportation, and itineraries.
  • Prepares strategic reports on a monthly and ad-hoc basis, as directed by the Senior Executive.
  • Contributes as part of a team to the overall function of the Yardstick office, including ordering office and kitchen supplies, participating in company culture events, assisting with reception relief, and other tasks as required.

OUR IDEAL CANDIDATE

  • Possesses excellent interpersonal skills and an ability to build and maintain professional relationships.
  • Is self-driven with a proven record of high-level administrative management execution.
  • Is organized and detail-orientated with strong multi-tasking skills.
  • Is a fast learner, experienced in identifying issues and proactively implementing successful solutions.
  • Demonstrates a flexible and positive nature with an ability to work well under pressure, both independently and as part of a team.
  • Is able to maintain a strict level of confidentiality at all times.
  • Has operational office experience in administration, computer software programs, the Internet, social media, and professionalism.

COMPENSATION
Hourly rate $18.50, negotiable based on skills and experience

Apply online via: Yardstick Software

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We're Hiring a Web Developer and Designer - FILLED tag:getyardstick.com,2013-03-18:/archives/20130318153829 2013-04-15T14:12:06-06:00 2013-03-18T15:00:00-06:00 Yardstick Software We are looking for an entrepreneurial-minded Web Developer with the skills and experience to design and build e-commerce websites using our proprietary LMS platform. We will take the time to train you and then set you loose on building a variety of sites that sell training and testing. The nature of this job really calls out for an organized and self-driven individual that will seek out the right balance between creativity and efficiency.

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Job Posting: WEB DEVELOPER AND DESIGNER

Location: Edmonton, Alberta
Position: Web Designer/ Web Developer
Classification: Full Time, Permanent
Hours: 8:30 AM – 5:00 PM (5 days/week)

WHAT WE’RE LOOKING FOR
We are looking for an entrepreneurial-minded Web Developer with the skills and experience to design and build e-commerce websites using our proprietary LMS platform. We will take the time to train you and then set you loose on building a variety of sites that sell training and testing. The nature of this job really calls out for an organized and self-driven individual that will seek out the right balance between creativity and efficiency.

To fit perfectly into the Yardstick Ventures team, you must embrace the entrepreneurial spirit. This means that you’re not afraid to take on challenging tasks that are often on a tight deadline. It also means that you are always on a sharp lookout for ways to help our clients grow their online business.

THE NITTY GRITTY
This position is entry-­level, but we want to employ someone who wants to grow with us. The Yardstick Ventures team has big dreams and if you are a results driven high achiever, you’ll have every opportunity to grow into other roles in the company.

The successful applicant, a customer delight hero, will be primarily responsible for the design and cut-up of profit orientated training and testing websites as well as acting as a front line support agent for our clients.

THE WORK
You will work directly with the E-Commerce Manager and another Web Designer to coordinate and execute the design and configuration of testing and training e-commerce websites utilizing our proprietary software. This includes establishing and maintaining professional relationships with customers, creating design mockups for customer review, design cut up and implementation, editing existing sites, customizing platform settings (we will train you), and managing your projects using email, telephone and simple project management software.

REQUIREMENTS

  • An entrepreneurial spirit – Be sure to tell us about it in your cover letter.
  • E-commerce experience
  • A formal education in web development OR;
  • A portfolio of work.
  • You should be very comfortable with creating and editing HTML and CSS.
  • You are savvy with Adobe Photoshop and Illustrator.
  • Ideally you would have experience working with HTML5, jQuery, and javascript.
  • Experience optimizing websites for search engines.
  • You are a customer delight hero who is fearless in pursuit of excellence.

OPTIONAL
If you really want to stand out from the crowd, show us your design skills by redesigning one or both of the following outdated websites that operate on our training and testing platform:

COMPENSATION
Annual Salary: $38,000 – $40,500
Performance Based Commission: $$$$
Benefits: Access to 100% company-funded medical benefits program
Vacation: 2 weeks annual vacation to start (pro-rated for the first year)
Location: Downtown Edmonton

We encourage all applications and would love to see some of the work you’ve done—please send applications with portfolio examples or references to Yardstick Software

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We're Hiring a Sales & Communications Coordinator - FILLED tag:getyardstick.com,2013-03-18:/archives/20130318152139 2013-05-10T09:28:06-06:00 2013-03-18T15:00:00-06:00 Yardstick Software We are currently searching for a results driven Sales & Communications Coordinator to assist our sales team with sales lead/CRM management, develop creative outbound marketing campaigns, author compelling proposals and manage our social media profile.

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We are currently searching for a results driven Sales & Communications Coordinator to assist our sales team with sales lead/CRM management, develop creative outbound marketing campaigns, author compelling proposals and manage our social media profile.

Location: Toronto, Ontario
Position: Sales & Communications Coordinator
Classification: Full Time, Permanent
Hours: 8:30 AM – 5:00 PM (5 days/week)

WHAT WE’RE LOOKING FOR
Resourceful with entrepreneurial initiative, sharp as a tack, a high attention to detail, a thoughtful communicator and strong writer – those are just a few phrases that come to mind when we talk about this position.

To fit in as part of the Yardstick family, you’ll be someone who isn’t afraid to take responsibility for tasks and is interested in understanding the business and importance of proper sales department management and unsurpassed quality when it comes to corporate communications. We pride ourselves on a fearless pursuit of excellence and the successful candidate for this position should embrace this core value.

THE WORK
You will work directly with our Vice President of Sales & Marketing in our Toronto office where you will have nothing but opportunity to carve out your own role as it relates to the day-to-day operations of the sales department and aggressive budget and 2013 sales targets.

This position is an entry-level position, but we’ll be hiring someone who wants to move up. Our goal is to fill Yardstick entry-level positions every 1 to 2 years. This means you will naturally demonstrate your interest and desire in learning about our company and industry and your ability to acquire the skills necessary to grow out of this role into something entirely different or up into a senior level management role. We want people with a positive attitude, a willingness to sacrifice and a pleasant demeanor.

If that’s you and you love driving sales via the development of exhilarating proposals, operational organization and an engaging social media presence we encourage you to apply.

THE NITTY GRITTY
The successful applicant will have a variety of responsibilities that fall into two categories

1. Assisting our sales team with all things related to day-to-day department coordination.

  • CRM management (Salesforce.com)
  • Lead tracking
  • Meeting scheduling
  • RFP investigation
  • Weekly reporting
  • Customer follow-up
  • Proposal and opportunity tracking

(…and now the real fun stuff)

2. Work closely with our sales team to develop, manage and execute a Yardstick marketing strategy that aligns perfectly with sales targets and goals.

  • Proposal writing
  • Sales collateral development
  • Internal corporate reporting (sales, ops and support reports, etc.)
  • RFP investigation and response
  • GetYardstick.com content maintenance and upkeep
  • The voice of our social media profiles (blogging, Twitter, Facebook, etc.)
  • Monthly Yardstick newsletter

TECHNICAL AND EDUCATIONAL REQUIREMENTS

  • College or university communications or marketing diploma/degree
  • Comfortable learning new software
  • Impeccable writing skills
  • Project management
  • Social media experience
  • Enjoys working in a collaborative environment

COMPENSATION
Annual Salary: $42,000 – $55,000 (based on experience)
Benefits: Access to 100% company-funded medical benefits program

For more information on this opportunity or to apply for the role go to Yardstick Software

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Angoff Standard Setting Approach tag:getyardstick.com,2013-03-07:/archives/20130307104515 2013-03-07T10:45:38-07:00 2013-03-07T10:45:00-07:00 Yardstick Software Standard Setting is the business of setting passing scores, (AKA ‘cut scores’), for examinations. The cut score(s) serves to classify candidates into categories; those who score above the cut score are judged to possess the minimum level of proficiency required for inclusion into the category, while those who score below the cut score are deemed not to possess the minimum level of proficiency required, and are classified accordingly.

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Standard Setting is the business of setting passing scores, (AKA ‘cut scores’), for examinations. The cut score(s) serves to classify candidates into categories; those who score above the cut score are judged to possess the minimum level of proficiency required for inclusion into the category, while those who score below the cut score are deemed not to possess the minimum level of proficiency required, and are classified accordingly.

Standard Setting is most often a judgmental process. It typically involves a panel of subject matter experts and stakeholders who must estimate the difficulty of each question for so-called minimally-competent, or borderline candidates. Those judgments are then aggregated in order to arrive at a passing score across sets of questions. Standard setting methods differ in the way that those judgments are made by panelists, and also in the way that question-level judgments are aggregated to create a passing score. We will talk about one of the most common methods of standard setting, the Modified Angoff method and save the Bookmark method for another time.

The central task of the Modified Angoff method is for panelists to estimate the percentage of minimally competent candidates who would answer each item correctly. The instructions to panelists would be to examine the question carefully, both in terms of the ‘structure’ of the question, and of the difficulty of the competency being tested. This information is used to make a judgment regarding the expected performance on that question of the minimally competent candidate. Two types of judgments are common, either the probability that any single candidate would answer the question correctly, or the number out of 100 minimally competent candidates that would answer the question correctly.

These judgments are summed for each panelist to create a recommendation for a passing score. This makes sense, because the item-level judgments are themselves pass-level judgments per question. For example, if a panelist provided judgments of 0.7, or 70% for each and every question, the passing standard would logically be 70% for the entire exam.

Typically these judgments are made over multiple rounds after which the judgments become increasingly refined. Between rounds, various types of information can be provided to panelists regarding the reasonableness of their judgments. A common type of information is impact data, or the number and percentages of candidates who would passed based upon the average or median passing score recommendation by panelists. Other types of feedback include the difficulty of each question for the candidates or the consistency of each panelist’s judgments.

As shown in the figure below, the changes in item-level ratings impact the overall recommended passing score. The passing score recommendation made in the final round is the one that is ultimately adopted.

For more detailed information on standard setting procedures and methods see the book, Setting Performance Standards: Concepts, Methods, and Perspectives, edited by Gregory Cizek and Robert Sternberg.

Learn more about this method and all of the psychometric services offered by the Yardstick team.

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What is Item Development Workflow? tag:getyardstick.com,2013-03-04:/archives/20130304102823 2013-03-04T10:38:04-07:00 2013-03-04T10:00:00-07:00 Yardstick Software Item development workflow is a key ingredient to facilitating large scale item development workshops and projects and we are excited to be able to offer that functionality to our customers.

If you’re not familiar with it, item development workflow is the series of review stages that newly authored test questions pass through to ensure that they meet or exceed psychometric and industry standards.

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Item development workflow is a key ingredient to facilitating large scale item development workshops and projects and we are excited to be able to offer that functionality to our customers.

If you’re not familiar with it, item development workflow is the series of review stages that newly authored test questions pass through to ensure that they meet or exceed psychometric and industry standards. An example workflow in Measure is as follows. First, a question is created by a subject matter expert (SME) into the platform and would be considered “raw” until it passes through a series of reviews: a Professional Practice Review, a Content Review, several Psychometric Reviews, a Group Review, Item Sign-off Validation by SMEs, and final sign-off by an item bank manager.

Yardstick Measure allows for the creation of the above item development workflow roles for users within the system and the ability for a question to proceed through a pre-defined set of review stages before the item can banked for operational use. The item development workflow functionality can be turned on or off for a client site, depending on the needs of the customer.

Workflow functionality is particularly important for organizations in the certification/licensure space in order to produce the large volumes of high quality items required for high stakes exams.

Dr. Greg Sadesky, Yardstick’s VP of Psychometrics comments: “In working closely with organizations such as the College of Licensed Practical Nurses of Alberta and the Canadian Organization of Paramedic Regulators, we understand that item development workflows are a crucial aspect to the success of large scale item development projects.

The robust workflow features offered by Yardstick Measure will help ensure that the quality of questions produced for these organizations is of the highest calibre, further fulfilling our commitment to creating fair and defensible exams for all of our clients.”

Learn more about Item Development Workflow and the Yardstick Measure platform.

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We're Hiring a Customer Support Specialist - FILLED tag:getyardstick.com,2013-02-20:/archives/20130220141720 2013-04-09T09:18:30-06:00 2013-02-20T14:00:00-07:00 Yardstick Software Resourceful with strong initiative, sharp as a tack, a high attention to detail – those are the phrases that come to mind when we talk about Yardstick’s team of Customer Support Specialists. We pride ourselves on being customer support heroes.

We are currently searching for a Customer Support Specialist to work with our support team fulfilling client requests, planning and managing candidate exam sittings, serving as a professional exam proctor, and other administrative duties as required.

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Resourceful with strong initiative, sharp as a tack, a high attention to detail – those are the phrases that come to mind when we talk about Yardstick’s team of Customer Support Specialists. We pride ourselves on being customer support heroes.

We are currently searching for a Customer Support Specialist to work with our support team fulfilling client requests, planning and managing candidate exam sittings, serving as a professional exam proctor, and other administrative duties as required.

To fit in as part of the Yardstick family, you’ll be someone who isn’t afraid to take responsibility for tasks and is interested in understanding the business and importance of exam delivery. Our clients love working with us because our support team is quick to help and every member of our team relishes the opportunity to solve a client problem or fix an issue.

Location: Edmonton, Alberta
Position: Customer Support Specialist
Classification: Full Time, Permanent
Hours: 8:30 AM – 5:00 PM (5 days/week)

THE NITTY GRITTY
This position is entry-level, but we’ll be hiring someone who wants to move up. Our goal is to fill Yardstick entry-level positions every 2-3 years. This means you will naturally demonstrate your interest and desire in learning about our company and industry and your ability to acquire the skills necessary to grow out of this support role. We want people with a positive attitude, service-oriented personality, and pleasant demeanor.

The successful applicant will be mainly responsible for fulfilling customer support (on the phone, through email, and in a ticket-based support environment) and proctoring obligations for Yardstick exam delivery clients. If that’s you and you love helping people, you will need to become an expert in Yardstick’s item authoring, banking, and delivery software applications to provide support to Yardstick’s 400+ clients.

THE WORK
You will work directly with the Edmonton-based High Stakes Exam Delivery Account Manager with all administrative tasks associated with preparing for and administering high stakes certification/licensing exams, such as proctoring, setting up configuration options in Yardstick’s testing platform, booking/confirming exams, etc., and you will also offer your proven administrative support to the Psychometrics Division of Yardstick by providing project-based support.

This position reports to the Customer Support Manager in Edmonton, but will work closely with colleagues in Edmonton, Toronto, and satellite offices in British Columbia.

TECHNICAL AND EDUCATIONAL REQUIREMENTS

• High school diploma preferred
• Comfortable with technology and a fast learner
• Project management skills
• Enjoys working in a collaborative team environment
• Excellent communication skills both verbally and in written form
• High proficiency using Microsoft Office applications (Word, Excel, Outlook)
• Calm under pressure; able to provide instruction to proctors/candidates under timelines
• Very high attention to detail and precise nature essential
• Previous experience proctoring high stakes examinations an asset

COMPENSATION
Annual Salary: $34,000 – $38,000
Benefits: Access to 100% company-funded medical benefits program
Vacation: 2 weeks annual vacation to start (pro-rated for the first year)

ABOUT YARDSTICK
Yardstick is a full-service online training and testing software-service provider for Regulators, Associations, Corporations, Schools and Content Publishers. Since its inception in 2005, Yardstick has grown from a startup home-based business to an $8.0 million dollar industry leader that has been recognized by Venture Magazine for six consecutive years as one of Alberta’s Top 25 Fastest Growing Companies.

DOWNLOAD the job description…

For more information on this opportunity or to apply for the role, please email: greatjobs@getyardstick.com

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Yardstick Measure: Item Versioning tag:getyardstick.com,2013-02-19:/archives/20130219140801 2013-02-19T14:08:23-07:00 2013-02-19T14:00:00-07:00 Yardstick Software Licensure and certification goes hand-in-hand with high stakes testing, and in that partnership item integrity is of prime importance.

Yardstick Measure has built-in, automatic item versioning that maintains a detailed history of items as it receives modifications from item writers and/or administrators.

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Licensure and certification goes hand-in-hand with high stakes testing, and in that partnership item integrity is of prime importance.

Yardstick Measure has built-in, automatic item versioning that maintains a detailed history of items as it receives modifications from item writers and/or administrators.

As items are added to tests and tests are delivered to candidates, the Measure platform ENSURES that the version of the item is MAINTAINED on each test as it is delivered, even if your item has been changed or upgraded.

As an value-added feature, when reviewing tests, Measure lets you know if there is a newer version of the item available and easily allows you to update tests to receive the latest version on next delivery

Test history is invaluable in a high stakes world and item versioning ensures that the integrity of tests is maintained throughout the testing processes.

Learn more about Yardstick Measure here.

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Waste Management Training and Advisory Board (WAMITAB) Chooses Yardstick to Deliver Online Training Qualifications tag:getyardstick.com,2013-02-15:/archives/20130215084630 2013-02-16T19:57:22-07:00 2013-02-15T08:00:00-07:00 Yardstick Software It’s been a banner week for our entire Yardstick team!

Not only did we land the largest online delivery deal in our company’s history (more details on that exciting turn of events to come next week), we also are thrilled to announce a new partnership with the folks at the Waste Management Training and Advisor Board (WAMITAB) that will see Yardstick as the technology partner to help transform the waste, facilities and cleaning sectors by delivering learning through assessments, face to face and online; making WAMITAB open for business 24/7.

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It’s been a banner week for our entire Yardstick team!

Not only did we land the largest online delivery deal in our company’s history (more details to come next week), we also are thrilled to announce a new partnership with the folks at the Waste Management Training and Advisory Board (WAMITAB) that will see Yardstick as the technology partner to help transform the waste, facilities and cleaning sectors by delivering learning through assessments, face to face and online; making WAMITAB open for business 24/7.

This innovative partnership will allow WAMITAB the ability to offer employers, training providers and their learners a Virtual Academy which will provide, in one place, access to both technical and generic training and qualifications.

Mark Hyde, Commercial Director of WAMITAB says, ‘’This is only the start. WAMITAB and Yardstick will be looking to develop new qualifications for delivery through WAMITAB and Employer Centres, meeting the ever increasing demands for learners in the Waste Management and complementary sectors both in the UK and worldwide.’’

WAMITAB is a not–for-profit charitable trust established by the waste management industry to develop and deliver qualifications to ensure industry compliance with environmental legislation, and health and safety within the industry. For more information visit: www.WAMITAB.ORG.UK..

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Psychometric White Papers - Written by Yardstick Experts tag:getyardstick.com,2013-02-11:/archives/20130211092517 2013-03-05T10:21:08-07:00 2013-02-11T09:25:00-07:00 Yardstick Software The Yardstick White Paper library is a fantastic resource for all things psychometrics. Our experts have dedicated their knowledge and experience to identifying and explaining key pieces of the Assessment Life Cycle.

The Assessment Life Cycle is a conceptual framework for the psychometric processes required in a certification/licensure context.

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The Yardstick White Paper library is a fantastic resource for all things psychometrics. Our experts have dedicated their knowledge and experience to identifying and explaining key pieces of the Assessment Life Cycle.

The Assessment Life Cycle is a conceptual framework for the psychometric processes required in a certification/licensure context. Essentially the Assessment Life Cycle is a way of organizing the processes involved in creating sound assessments into a series of easy-to-understand stages and it looks like this:

This series begins with an overview of the Assessment Life Cycle and why it is important to organizations that administer examinations.

Our goal is to demystify the processes that are unfortunately too often shrouded by the cloaks of psychometric mumbo jumbo. We hope that you find these white papers valuable and look forward to feedback!

Click HERE to learn more about the Yardstick White Paper Library.

1. The Assessment Life Cycle
This paper is an overview of the components of the Assessment Life Cycle. Here we talk about organizing the processess involved in creating sound assessments into a series of easy-to-understand stages.

2. Stage 1: Defining Targets and Creating Specifications
This first stage in the cycle is where any assessment program starts. Here test developers decide what they’d like their assessment to be able to conclude about test takers, and finish by creating a crystal clear blueprint on the number and types of test questions that need to be written.

3. Stage 2: Item Development
Stage 2 of the Assessment Life Cycle is where the test questions are created to populate your high-stakes certification/licensure item bank.

4. Stage 3: Assembling Exam Form(s)
Stage 3 discusses how to construct one or more exam forms from the quality items that have been authored and reviewed in the item bank.

5. Stage 4: Test Administration
Stage 4 discusses the sound administration of the exam form(s). All the work that has gone into building the blueprint, creating the question content, establishing the item bank, and assembling the test forms is about to go to the next level.

6. Stage 5: Item & Test Analysis
Stage 5 of the Assessment Life Cycle involves analyzing the data that has been collected from examination administration to psychometrically evaluate the quality of the items and exam forms.

7. Stage 6: Standard Setting
Stage 6 is all about the business of setting passing scores, (AKA ‘cut scores’), for examinations. The cut score(s) serves to classify candidates into categories; those who score above the cut score are judged to possess the minimum level of proficiency required for inclusion into the category, while those who score below the cut score are deemed not to possess the minimum level of proficiency required, and are classified accordingly.

Now you can have access to expert psychometric white papers, written by Yardstick’s psychometricians Greg Sadesky and Greg Pope.

Click HERE to learn more about the Yardstick White Paper Library.

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Item Writing Best Practices tag:getyardstick.com,2013-02-07:/archives/20130207085952 2013-02-19T08:42:59-07:00 2013-02-07T09:00:00-07:00 Yardstick Software Over the past few years, the Yardstick psychometric team has worked with organizations to identify and deploy item writing best practices. Regulatory, certification and licensure organizations throughout North America rely on proven techniques to ensure the development of items is secure, defensible, and sound.

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Over the past few years, the Yardstick psychometric team has worked with organizations to identify and deploy item writing best practices. Regulatory, certification and licensure organizations throughout North America rely on proven techniques to ensure the development of items is secure, defensible, and sound.

Let’s review the anatomy of a multiple-choice question and some basic guidelines for the development of each.

The Stem

The stem, or “lead-in” of a question, is the main textual body that sets up the choice of options to be considered as answers. The stem should pose a clear question so that the candidate can form an answer without even looking at the options.

They should avoid biases, stereotyping, or unnecessary details. They may reference gender, race, ethnicity, culture, religion, lifestyle, age, or disability, but they should only include details that are relevant and necessary to the process of determining the answer.

Distractors (aka options)

These are incorrect answer options for test-takers to choose from. Distractors should fall into the same category as the answer. They should be consistent, logically compatible, and of similar length to the answer. They should also appear to be plausible and reasonable, not obviously wrong or outlandish. Well crafted distractors should be statements that are accurate but do not quite fully meet the requirements to be correct, so they look correct to candidates that do not know the material well enough.

It is important to be careful that distractors don’t provide grammatical cues such as subject-verb disagreement (between the stem and the distractor), inconsistent tenses, or references that are inappropriately singular or plural.

Avoid creating double options; meaning that one of the distractors could also be the correct response. When more than one option has some element of truth or accuracy but the correct response is the best, the stem should ask the student to select the best answer rather than the correct answer.

Distractors should not be opposites or absolutes (e.g., “always”, “never”) as test-wise candidates easily eliminate these options.

When possible, distractors should be listed in a sequential order by set type such as alphabetical, numerical, length, or logical sets.

Avoid “All of the above”, “None of the above”, “Some of the above” and “Fill in the blank”.

The Key (correct answer)

The key is the answer option that is correct.

Design the correct answer so that:

  1. Across all questions the correct response is not consistently longer nor shorter than the distractors
  2. Not full of technology, terminology or jargon unless the stem and the distractors contain the same language
  3. Similar in nature to at least one of the distractors (if possible)

It can sometimes be the case that item writers tend to position the key in the middle of the options list (often “B” or “C”), and that test-wise candidates look for the answer in these same positions. Be sure to vary your placement of the correct answer.

The next step is to test the quality of the questions and edit as necessary.

Learn more…

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Decoding Item Analysis tag:getyardstick.com,2013-01-31:/archives/20130131094111 2013-02-17T09:45:00-07:00 2013-01-31T09:00:00-07:00 Yardstick Software A term that is often heard in the context of testing, but not often understood is “item analysis”. For psychometric practitioners (and enthusiasts) like Yardstick psychometricians Dr. Greg Sadesky, Dr. Michaela Geddes, Dr. Natasha Parfyonova and our VP of Testing Services, Mr. Greg Pope, the term invokes excitement at the prospect of understanding how questions perform and contribute to the measurement of a candidate’s knowledge, skills, and abilities. Our team is well versed in this subject and can’t wait to dive in, but we thought it might be helpful to write a little something on what the heck an item analysis is, so we all can share in the enthusiasm.

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A term that is often heard in the context of testing, but not often understood is “item analysis”. For psychometric practitioners (and enthusiasts) like Yardstick psychometricians Dr. Greg Sadesky, Dr. Michaela Geddes, Dr. Natasha Parfyonova and our VP of Testing Services, Mr. Greg Pope, the term invokes excitement at the prospect of understanding how questions perform and contribute to the measurement of a candidate’s knowledge, skills, and abilities. Our team is well versed in this subject and can’t wait to dive in, but we thought it might be helpful to write a little something on what the heck an item analysis is, so we all can share in the enthusiasm.

Item analyses take many forms, but generally an item analysis is a report that provides statistical information on how well a question performs in line with the content of the question. Sometimes the reports use graphs to show the performance of questions, in addition to the statistics that provide numerical meat. The statistics and graphs are used in conjunction with the question content to determine the quality of the question (and potentially the quality of the instruction). An example of the item analysis that we have designed here at Yardstick, and use successfully with our clients, is provided below:

The interpretation of the statistics (i.e., what they mean in practical terms) is where people tend to glaze over, lapsing into a zombie-like fog. This particular item analysis is based on something called “Classical Test Theory” (CTT), a very commonly used model for evaluating the psychometric performance of items. Another model is Item Response Theory (IRT), used in applications like Computerized Adaptive Testing (CAT)…but here comes the fog so we should digress. The item analysis is composed of several sections; on the left are summary statistics:

  • P-value: The proportion of candidates that got the item correct. In the example above a p-value of 0.80 means that 80% of candidates who took the item got it right (this item is fairly easy!)
  • RPB: The point-biserial correlation between the test score and the item score. This is a measure of something called “discrimination” or how well the item discriminates between candidates who know their stuff and those who don’t know their stuff. We want to see a high positive correlation between the item score (e.g., for multiple choice questions 1/0, right/wrong) and the test score because this means that candidates who achieved high-test scores (e.g., 90%+) got the item right more often than candidates who achieved low-test scores (e.g., less than 30%)…which is what we would expect. In the example above the RPB is only 0.15, pretty darn low, which indicates poor item discrimination
  • CRPB: The corrected point-biserial correlation between the test score and the item score. This is similar to the RPB but is “corrected” to remove the question score from the total score to avoid artificially inflating the correlation, which is why the CRPB is lower than the RPB. In the example above we see that the CRPB is -0.09…yikes! A negative discrimination means that we actually have smart candidates (who get high test scores) getting the question wrong more often than the not-so-smart candidates (who get low test scores)

Lets not get too bogged down by the RPB, CRPB mumbo jumbo, the rest of the item analysis report provides information to help make these concepts become clearer.

Moving to the right on the report is a table providing a wealth of detail on how candidates responded to the question.

The “Low”, “Med”, and “High” refer to groups of candidates in terms of their total test scores with “Low” being the group of candidates with the lowest test scores, “Med” being in the middle, and “High” being the candidates with the highest test scores. What we expect is that the “Low” candidates select the correct answer significantly less frequently than the “Med” who select the correct answer significantly less frequently than the “High”. Remember the description of discrimination? We wouldn’t expect to have candidates who get really low test scores getting the question right almost as often (or heaven forbid more often) than candidates with moderate or high test scores. What we see in the example above is just that problematic pattern; the low, med, and high candidates are all quite close in terms of the proportions selecting the correct answer, hence low discrimination.

The table also shows the “Overall” percentage of candidates selecting each alternative as well as a “Count” of the number of candidates who selected each alternative.

Below the table we have some auto-generated messages to point us in the right direction in terms of problem areas for the question.

A negative discrimination statistic is a classic sign that we might have a mis-keyed question so the message gives us that hint. We also are told that a couple of the alternatives are not drawing any candidates.

The fancy graph (sometimes referred to as a non-parametric item response model item characteristic curve…or just “the fancy graph”) on the item analysis shows the performance of the question options color-coded to the alternatives. It is a great way to get a quick visual interpretation of the item and is based on pioneering work done by Dr. Jim Ramsay, Professor Emeritus at McGill University.

The Y-axis is the proportion of candidates selecting the alternative and the X-axis is the exam score (low exam score on the left of the graph moving to higher exam scores on the right of the graph). The graph displays the information we see in the table but in more visual detail (not just the “Low”, “Mid”, “High” groups). We see that for the correct answer “B” candidates with low-test scores start off by selecting this choice more than any of the distractors, and then the green line levels off flat. This is typical of what we would see in a non-discriminating item. What we would like to see is a graph something more like the below:

This item is looking good, nice steep curve for the right answer, high discrimination statistics, the p-value is a bit low (39% of candidates got the question right) but not extreme, overall this item looks pretty nice (insert wolf whistle here)!

The example questions used in this blog article were referenced from the great resource: Diamond, J. J., & Evans, W. J. . An investigation of the cognitive correlates of test-wiseness. Journal of Educational Measurement, 9, 145-150 in the context of test-wiseness.

We are passionate about item analysis and all things testing. Visit the Meet the Experts section of our website to learn more about why we love psychometrics!

DOWNLOAD this article.

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Yardstick Presents at ATP Innovations in Testing Conference tag:getyardstick.com,2013-01-07:/archives/20130107113709 2013-02-16T19:58:44-07:00 2013-01-08T09:00:00-07:00 Yardstick Software Again this year Yardstick experts will be presenting at the annual ATP Innovations in Testing conference event. In addition to sponsoring the event and highlighting the features of our product and services, Yardstick psychometrician, Dr. Greg Sadesky, will be presenting on two topics focused on high stakes testing and assessment.

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Again this year Yardstick experts will be presenting at the annual ATP Innovations in Testing conference event.

In addition to sponsoring the event and highlighting the features of our product and services, Yardstick psychometrician, Dr. Greg Sadesky, will be presenting on two topics focused on high stakes testing and assessment.

Meet Dr. Sadesky

Monday, February 4 @ 10:00 am
The Life or Death of an Item through the Eyes of a Reviewer

Participants in this workshop will have the opportunity to join in determining if items are appropriate to use on an operational assessment. Participants will receive training on basic definitions and will discuss some considerations for determining what requirements might be needed for a given purpose. For example, the difficulty threshold is typically higher on a certification exam than on an educational exam. Participants will have the opportunity to ask any questions that might help them understand the information presented in this part of the session. In order for all participants to use the same rules to determine the acceptability of an item for the purposes of this experience, the presenters will facilitate a discussion about the requirements for educational assessments prior to the mock item review. This open discussion will also allow participants to give some consideration as to similar and different requirements based on the type of exam. The facilitators will use items from a middle school math assessment to allow participants to practice their understanding of the definitions. Presenters will provide items to the participants and have them determine whether or not the item would be acceptable for operational use. Given the high-stakes nature of many exam programs, this knowledge will allow participants to be better prepared to create exam forms appropriate for the full exam population.

Tuesday, February 5 @ 3:45 pm
Automated Test Assembly (ATA) Cooking Show: The Recipe Guide for Exam Optimization

Optimizing an exam is like creating a delicious meal. There are ingredients required (items and their associated metadata) to bring together in certain amounts and configurations (exam blueprints) in order to create the most tasty exam possible. Along the way, we will need to make adjustments here or there, flavoring to taste, to avoid the creation of bias (balancing of keys, balancing of gender in item content, balancing word counts, passages, case scenarios, and so on). We then need to have stakeholders taste the dish (review/validate the exam form) to make sure we are delivering something tasty and valid. Finally we need to create a shopping list of new item development targets to plan for our next meal. This session will demonstrate the fundamentals of ATA in building an exam form from start to finish using an accessible and fun cooking show model. Attendees will learn how to use ATA to create targets to optimize an exam form and build new forms in an efficient way. Attendees will have the opportunity to participate in discussion of real world ATA issues and how to solve them.

To learn more about this event, visit the ATP website!

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The College of Nurses of Ontario (CNO) Chooses Yardstick for Jurisprudence tag:getyardstick.com,2013-01-03:/archives/20130103100556 2013-02-16T19:59:33-07:00 2013-01-03T10:05:00-07:00 Yardstick Software The Yardstick team is thrilled to partner with the College of Nurses of Ontario, who this week launched their Jurisprudence Examination program!

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The Yardstick team is thrilled to partner with the College of Nurses of Ontario, who this week launched their Jurisprudence Examination program!

Congratulations, CNO, on your hardwork and dedication to developing a process that creates excellence for your membership.

The College’s Jurisprudence Examination assesses an applicant’s knowledge and understanding of the laws, regulations, by-laws, practice standards and guidelines that govern the nursing profession in Ontario. Applicants are now purchasing the exam and taking it on the Yardstick Measure platform. Over the next year and onward many thousands of nursing applicants will be required to take the Jurisprudence Exam.

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Happy Holidays from Yardstick! tag:getyardstick.com,2012-12-21:/archives/20121221105623 2012-12-21T11:07:10-07:00 2012-12-21T10:00:00-07:00 Yardstick Software Another Christmas season is coming to a close and soon we will all be toasting the new year with excitement and anticipation.

The team at Yardstick wants to wish all of our friends, family, and stakeholders a very warm Merry Christmas and best wishes for the year to come.

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Another Christmas season is coming to a close and soon we will all be toasting the new year with excitement and anticipation.

The team at Yardstick wants to wish all of our friends, family, and stakeholders a very warm Merry Christmas and best wishes for the year to come.

The Yardstick Staff Christmas Party

Again this year we were fortunate to celebrate the year with our staff in fantastic fashion. Dressed in our finest, we took to the Selkirk Hotel in Fort Edmonton Park to spread cheer and raise money for the Edmonton Humane Society.

In lieu of sending gifts or treats to our clients and stakeholders, Yardstick made a donation to the Edmonton Humane Society. During the evening’s festivities, which included a live auction of donated items, a wonderful dinner, and some pretty fantastic dancing, our team raised a whopping $3,480! This number was raised solely because of our amazing Yardstick staff, who each deserve a shout out for their participation in the fundraising efforts.


Yardstick Staff Celebrating at the Selkirk Hotel – Christmas 2012

The Yardstick Ugly Christmas Sweater Contest

This week we held our Ugly Christmas Sweater Contest event. Cheered on for their creativity and willingness to participate, Yardstickers donned their favorite ugly Christmas sweater in hopes of winning the grand prize!

Can you guess the winner?

The Yardstick Annual Holiday Open House

In annual Yardstick tradition we hosted our Holiday Open House. This wonderful time was shared with friends, family, colleagues, and stakeholders, who all contributed to making this year’s party a great success. Thank you to everyone who was able to stop by. We wish each of you a very Merry Christmas!


Yardstick Staff Enjoying Some Christmas Cheer


Food, Drink, Fun – A Typical Yardstick Party


His Worship, Edmonton Mayor Mandel Hanging Out With Co-CEO, Chris LaBossiere

Merry Christmas and Wonderful New Year!

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Item Analysis & Realignment tag:getyardstick.com,2012-12-13:/archives/20121213092626 2012-12-13T09:30:59-07:00 2012-12-13T09:00:00-07:00 Yardstick Software Recently many of our high stakes customers have been asking about the importance of item analysis.

Item analysis, a key component in the Assessment Life Cycle, is a check-up of a program’s item bank and is done to ensure that the item bank is aligned to what the examination is measuring.

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Recently many of our high stakes customers have been asking about the importance of item analysis.

Item analysis, a key component in the Assessment Life Cycle, is a check-up of a program’s item bank and is done to ensure that the item bank is aligned to what the examination is measuring.

As part of our ongoing effort to offer psychometric products to customers in a comprehensive and demystifying way, Yardstick is now offering an Item Analysis and Realignment package, wherein we perform an analysis of items and deliver a scorecard of how well the items are performing. The scorecard will tell you how many items you may still need to write. It will also make recommendations on how you may improve and align items.

How it Works

  1. Export current examination items to an excel or CSV file (we also work with bubble sheets).
  2. Remove/redact actual question content (if necessary).
  3. Provide the items to Yardstick’s psychometricians.
  4. Receive an item analysis report in 5-7 business days.
  5. Review the report and align your items, with or without the help of psychometricians.

DOWNLOAD A BROCHURE & LEARN MORE about this exciting psychometric product!


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We're Taking London by Storm! tag:getyardstick.com,2012-12-06:/archives/20121206143532 2013-01-23T16:26:22-07:00 2012-12-06T14:35:00-07:00 Yardstick Software 2013 Will be a Big Year for Yardstick! In 2012, we grew our staff to 30, opened up our second Canadian office in Toronto, and again expanded our market share in psychometrics, test development and delivery, and exam services and consulting.

Well, now we’re taking our fast-growth story to Europe and landing in London, UK. In January, the Yardstick team will be participating in the Learning Technologies Exhibition and Conference. This internationally recognized event is is Europe’s leading showcase of organizational learning and the technology used to support learning at work.

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2013 Will be a Big Year for Yardstick!

In 2012, we grew our staff to 30, opened up our second Canadian office in Toronto, and again expanded our market share in psychometrics, test development and delivery, and exam services and consulting.

Well, now we’re taking our fast-growth story to Europe and landing in London, UK. In January, the Yardstick team will be participating in the Learning Technologies Exhibition and Conference. This internationally recognized event is Europe’s leading showcase of organizational learning and the technology used to support learning at work.

Our efforts in London will be focused on demonstrating our psychometric and testing services to industry stakeholders, meeting with UK Regulatory, Certification and Licensure bodies.

Visit Our Stand at Learning Technologies!

The Yardstick team will be participating in the Learning Technologies Exhibition and Conference. This internationally recognized event is is Europe’s leading showcase of organizational learning and the technology used to support learning at work.

See You at the Show!

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Yardstick Adds Psychometric Horsepower! tag:getyardstick.com,2012-11-28:/archives/20121128085947 2012-11-28T09:02:14-07:00 2012-11-28T09:00:00-07:00 Yardstick Software We are thrilled to welcome Natasha Parfyonova, Ph.D., to the Yardstick Psychometrics team! Natasha has a Doctor of Philosophy, Industrial-Organizational Psychology from the University of Western Ontario and a wealth of experience in psychometrics and pysychometric analysis. As part of our team, she will work with Greg Sadesky, Ph.D., and Michaela Geddes, Ph.D., focussing on providing quality psychometric services to Yardstick’s high stakes testing clientele.

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We are thrilled to welcome Natasha Parfyonova, Ph.D., to the Yardstick Psychometrics team! Natasha has a Doctor of Philosophy, Industrial-Organizational Psychology from the University of Western Ontario and a wealth of experience in psychometrics and pysychometric analysis. As part of our team, she will work with Greg Sadesky, Ph.D., and Michaela Geddes, Ph.D., focussing on providing quality psychometric services to Yardstick’s high stakes testing clientele.

Natasha will work out of Yardstick’s Toronto office, connecting with clients and industry stakeholders and offering Yardstick services to certification and licensure bodies in all parts of Canada and the United States.

Learn more about Natasha and our entire Psychometrics team here

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Psychometrics 101: Defensibility Boot Camp a HUGE Success! tag:getyardstick.com,2012-11-28:/archives/20121128083858 2012-11-28T08:48:56-07:00 2012-11-28T08:00:00-07:00 Yardstick Software Last week our psychometric team hosted certification and licensure experts from across North America at a one-day, comprehensive psychometric seminar.

This exciting event, known as Psychometrics 101: Defensibility Bootcamp, was an enormous success, providing attendees with an overview of all psychometric processes involved in a high stakes certification/licensure assessment context represented by the Assessment Life Cycle. Seminar attendees were exposed to an understanding of each of the six stages of the Assessment Life Cycle through instruction and practical, applied, hands-on group work.

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Last week our psychometric team hosted certification and licensure experts from across North America at a one-day, comprehensive psychometric seminar.

This exciting event, known as Psychometrics 101: Defensibility Bootcamp, was an enormous success, providing attendees with an overview of all psychometric processes involved in a high stakes certification/licensure assessment context represented by the Assessment Life Cycle. Seminar attendees were exposed to an understanding of each of the six stages of the Assessment Life Cycle through instruction and practical, applied, hands-on group work.

Stages of the Assessment Life Cycle

Stage 1: Defining purpose, targets, and creating specifications
Stage 2: Filling your item bank (item development)
Stage 3: Assembling your test (test development)
Stage 4: Test administration (secure testing and standards)
Stage 5: Item and test analysis (testing the quality of your items)
Stage 6: Standard setting (establishing cut scores)

This event was taught by Yardstick psychometricians Greg Sadesky, Ph.D., Greg Pope, MSc., and Michaela Geddes, Ph.D., who interacted and exchanged ideas with representatives from Canadian and US regulators, association representatives, test developers, educators, testing program executives, and members of credentialing boards.

Thank you to all who participated in the Yardstick psychometric seminar. We look forward to hosting another event in London, UK in late January and in Ottawa, Ontario in February!



About Our Experts

Greg Sadesky, Ph.D.
As VP Psychometric Services and the big man on campus for our Professional Testing Services, Greg applies his expertise to ensure that your tests are fair, sound, and interpretable. He works with our partners to demystify the process at any stage of the assessment cycle.

Greg Pope, MSc.
As VP Examination Services Greg is obsessed with ensuring that our high stakes customers get the services they need for their examination program, on time, and of the highest quality. Greg Pope and Greg Sadesky are joined at the hip when it comes to psychometrics, providing high stakes customers with soup to nuts psychometric services framed within the Assessment Life Cycle.

Michaela Geddes, Ph.D.
With a Ph.D. from the University of British Columbia, specializing in Measurement, Evaluation, and Research Methodology, Michaela works with Greg Sadesky, PhD. and Greg Pope, MSc. to provide the full gamut of psychometric services in the Assessment Life Cycle to high stakes testing clients in any sector. She comes to Yardstick with over a decade of psychometric experience working for well-respected organizations such as CTB/McGraw-Hill, the Certified General Accountants of Canada, and the government of New Zealand.

Join us for our next Boot Camp! Download the registration form.

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Are you a talented Ruby/JS developer? Join our team! tag:getyardstick.com,2012-11-20:/archives/20121120160249 2012-11-20T16:07:29-07:00 2012-11-20T16:00:00-07:00 Yardstick Software We are searching high and low for a talented individual to join our Yardstick team! Are you self-motivated, dedicated to great service, and looking to challenge yourself with an award-winning, innovative, FUN, technology company?

Yardstick Software is a full-service solution provider for organizations delivering online testing and training. We work with Associations, Licensure and Regulatory organizations, Government and Educators to set the standards of their separate industries through licensing and certification, training, and testing.

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We are searching high and low for a talented individual to join our Yardstick team! Are you self-motivated, dedicated to great service, and looking to challenge yourself with an award-winning, innovative, FUN, technology company?

In business since 2006, the Yardstick Edmonton office has been a constant environment of growth. We are a dynamic, entrepreneurial group that loves to work-hard, play-hard and empower our people to achieve their potential. We’re actively involved in the local community, and sponsor events with YEGrb, the Edmonton Ruby Meetup, and StartupEdmonton.

Ruby and JS Developer

Contract Position
Edmonton, Alberta
(Start date: ASAP)

Are you a developer passionate about building powerful experiences and platforms? Do you enjoy working with a great team to solve interesting challenges and deliver pioneering products? Then you need to be part of the development team at Yardstick.

Yardstick is actively seeking a full-time developer with experience in Ruby on Rails, JavaScript, and HTML5 to join our team. Experience building scalable architectures in MySQL and MongoDB is also a plus.

DOWNLOAD THE RUBY/JS DEVELOPER JOB DESCRIPTION

For more information on this opportunity or to apply, email us at: GreatJobs@GetYardstick.com

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